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AI automation platform · Found and recommended in the AI era

Smart Websites

Websites that make complex offers understandable, build trust and guide visitors to the right next step. Optimised for ChatGPT, Perplexity and Google AI Overviews, so you are still found and recommended tomorrow.

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What is included

  • ✓Clear structure and user-focused messaging
  • ✓Multilingual content and structured data
  • ✓Direct demo, contact and conversion paths

Ideal for

  • ◆Small businesses
  • ◆SMEs and mid-sized companies
  • ◆Enterprise

In short

A Smart Website is an interactive company website that makes complex offers easy to understand, builds trust and guides each visitor to the right next step. The site is ready for the new AI world, so you can still be found and recommended tomorrow. A standard website that relies only on classic SEO drops out of the picture in ChatGPT, Perplexity or Google AI Overviews and loses enquiries, and with them revenue. Klarframe builds Smart Websites with user-focused messaging, multilingual content and structured data. Demo, contact and conversion paths are built in and can connect to forms, CRM, calendar and email.

How it works

  1. 01

    Understand the offer and the audience

    Klarframe works with you to identify which services need explaining, which questions prospects usually ask and which next step matters most for your business: a demo, a call or an enquiry.

  2. 02

    Design structure and content

    The analysis becomes a clear page structure with user-focused copy, understandable product pages and localised language versions. Structure, copy and structured data are optimised for AI systems such as ChatGPT, Perplexity, Google AI Overviews and AI assistants, so they can understand your offer and recommend it.

  3. 03

    Add interactive elements and paths

    Demo links, contact forms, interactive ePapers or guided experiences are placed where visitors make decisions. Enquiries can flow straight into your CRM, calendar or inbox.

  4. 04

    Launch and keep improving

    After a controlled launch, Klarframe stays involved. Usage patterns and your feedback shape new content, languages and paths, so the website grows with your offer.

Use cases

Small business

A trades business or a practice gets a website that clearly describes its services, service area and ways to get in touch. When someone asks an AI assistant for a suitable local provider, the system finds the details it needs, and enquiries arrive straight by form or email.

SMEs and mid-sized companies

A mid-sized company with several services presents each offer on its own page with description, ePaper and demo, in several languages if needed. Enquiries reach the responsible team in a structured way or go straight into the CRM.

Enterprise

A large organisation with many products, locations and language versions needs one consistent structure that AI systems can classify reliably. The Smart Website connects product pages, structured data and conversion paths with existing systems through webhooks and APIs.

Connects with

  • Contact forms
  • Common CRM systems
  • Calendar
  • Email
  • Webhooks and APIs
  • Interactive ePapers and live demos

One-time setup plus monthly operation. Your regional Klarframe partner prepares an individual proposal based on scope.

Data protection & AI transparency

Klarframe Smart Websites are built to be GDPR-compliant, with EU hosting, a data processing agreement and documented data flows for forms and enquiries. When AI assistants, voice agents or video avatars are embedded, the interaction with AI is disclosed in line with Article 50 of the EU AI Act, and realistic AI-generated content is labelled.

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Frequently asked questions

How is a Smart Website different from a standard website?

A Smart Website is part of a working system. It explains complex offers with user-focused messaging, provides multilingual content with structured data and is optimised for AI systems such as ChatGPT, Perplexity and Google AI Overviews, where a standard website with classic SEO alone is easily overlooked. Visitors move forward through built-in demo, contact and conversion paths. Enquiries can be handed straight to CRM, calendar or email instead of sitting in an inbox.

Is a Smart Website optimised for search engines and AI assistants?

Yes. Klarframe builds Smart Websites with a clear page structure, server-rendered text and structured data, so search engines and AI assistants can read and cite the content reliably. Each language has its own pages with language alternates. No one can honestly guarantee rankings, but the technical foundations are part of every project.

Which languages can a Smart Website be built in?

Klarframe delivers Smart Websites in German, English, Spanish and Italian as standard, with further languages on request. Content is adapted per language rather than translated word for word, so search terms and tone match each audience.

Can video avatars or voice agents be added to a Smart Website?

Yes. Klarframe is an AI automation platform with reusable components, so video avatars, a Video Tour Agent, voice assistants or interactive ePapers can be integrated into a Smart Website. Which components make sense is decided during the project, based on your goals.

How much does a Klarframe Smart Website cost?

Klarframe works with a one-time setup plus a monthly fee. The quote is prepared individually by the regional partner, because scope, languages and integrations differ from project to project. The first step is a no-obligation conversation via the contact form.

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